Press
Apps Add to Isle Experience
By Allison Schaefers , HONOLULU STAR ADVERTISER – July 17, 2010
Hotel guests can check in, book appointments and do more — all via their smart phones. Read more…
(Our take: We want to build more apps in Hawaii; especially if they require on-site research…)
ARIA Resort Unveils iPhone App
By Staff, FOX 5 NEWS – July 12, 2010
For tourists and locals who don’t spend a lot of time on the Las Vegas Strip, the massive CityCenter complex can be confusing to navigate and even intimidating. Fortunately, there’s an app for that. Read more…
(Our take: We’re really proud of how great this app looks!)
The Evolving Trend of Theme Park Apps
By Ashley Irvine, THEME PARK NEWS DIRECT – July 9, 2010
Many theme parks across the US are beginning to release custom-built smartphone applications to their guests. But how do these apps benefit both the visitors and park management? Read more…
(Our take: Interesting thoughts and observations about the future of apps in amusement parks.)
From the Lab
By Staff, REJUVINATE Magazine – June 22, 2010
The Nielsen Company projected that smartphones will be the dominant mobile device by 2011. Take advantage of the tool that more and more conference attendees are bringing along. Read more…
(Our take: Very nice write up!)
Las Vegas iPhone Apps
Dave Becker, KNPR – NEVADA PUBLIC RADIO – June 16, 2010
How have apps changed the way Las Vegas businesses market their properties? We talk with MacroView Labs CEO Aron Ezra about the increasing use of apps across the country and in Las Vegas. Listen here…
(Our take: A great overview of the current and future state of apps from our boss.)
Los Angeles Film Festival Set to Begin, Announces Launch of Smart Phone Apps
By Eric Shlapack, EXAMINER – June 16, 2010
An exciting announcement for The 2010 Los Angeles Film Festival came out yesterday that will be of great use to those attending or following the festival. Read more…
(Our take: There are over 500 pages of content and over 100,000 words in the LA Film Festival app…we packed a lot punch into this one!)
Mobile Makes Meeting Inroads: 5 New Apps
By Sue Hatch, CORPORATE MEETINGS & INCENTIVES – June 9, 2010
Mobile phones are changing the meeting experience, from how we interact with a destination to the way we register on site. Read more…
(Our take: We were very excited to be included on this list of cool technologies.)
Navigate around Vegas with new iPhone apps
By Kitty Bean Yancey, USA TODAY – June 3, 2010
Seems as if everyone is getting into the travel app business, and here’s a new addition for those headed to Sin City. Read more…
(Our take: we love the story, but have one correction — there isn’t one “resort app” for MGM MIRAGE, we’re creating separate dynamic apps for all of the individual properties, from the MGM Grand to Mandalay Bay.)
MGM MIRAGE launches 5 Las Vegas-themed iPhone apps
By Dusan Belic, Into Mobile – June 1, 2010
MGM MIRAGE is definitely serious about getting all those iPhone users to its hotels and resorts. The company is out with no less than 5 iPhone apps. Read more…
(Our take: Good article. To the reporter’s point — our web apps for MGM MIRAGE work across all platforms, so it’s easy for anyone with an Android phone or a recent Blackberry phone to get in on the fun.)
What’s New: Building Interactive Apps
By Michele Herrmann, UNIVERSITY BUSINESS – May, 2010
MacroView Labs has created a development platform for designing custom interactive smartphone apps that can be used to foster various opportunities for branding and promoting an institution. Read more…
(Our take: We were pleased to be included on this list!)
Daily Hot Ideas
By Jonathan Vatner, MEETINGS & CONVENTIONS – April 29, 2010
New software, developed with input from meeting professionals, lets planners send news, schedules and presentations to attendees’ smartphones. Read more…
(Our take: We love working with event managers and planners — we can put together some pretty innovative solutions on very short notice.)
Tech Resources: MacroView Labs Event Package
By Staff, WELCOME TO THE CITY – April, 2010
MacroView Labs, makers of private-label apps for companies and institutions, has launched an event management platform for smartphones. Read more…
(Our take: An app is a terrific resource for large conventions or intimate weddings.)
MacroView Labs Launches iPhone App for Event Planners to Improve Guest Experience
By Staff, HOSPITALITY TECHNOLOGY
MacroView Labs, Inc., a developer of innovative mobile concierge apps, recently launched an event management platform for smartphones to benefit event planners at hotels, resorts, universities, festivals, museums and other organizations. Read more…
(Our take: This was an exciting new area for us to break into — we’ve worked on some very high profile events since we launched the event management platform.)
Smart-Phone App Lets Planners Instantly Inform, Entertain Delegates
By Staff, MEETINGS CANADA
A new event-management application allows meeting planners to send news, music, video, special offers, meeting schedules and presentations directly to their delegates’ cell phones at any time. Read more…
(Our take: this great little story told a lot of important event planners what we could do for them.)
Get Listed in Today’s Mobile ‘Yellow Pages’
By Kathryn Elizabeth Tuggle, FOX BUSINESS
A Web presence wasn’t always one of the top priorities for hometown-grown businesses, but with mobile devices now the most popular search tool for many Web surfers, those priorities indeed have shifted. Read more…
(Our take: the apps we build play a huge role in helping new customers discover what businesses have to offer.)
